FOR IMMEDIATE RELEASE: September 26, 2008
FOR MORE INFORMATION: Kenneth Shapiro, Editor-in-Chief
LOS ANGELES – In July, TravelAge West launched a brand-new Web site at TravelAgeWest.com. The site has a wider range of destination gateways, as well as videos and photo tours, blogs, regional news, enhanced Web-exclusive stories, an industry event calendar and more. The contents of the current print issue can also be found online, as well as fam trips, seminars and other features from the old site, but with a much more updated design. The goal of the new site is to highlight the publication’s firsthand destination and product coverage, which TAW feels is unparalleled in the travel trade media, as proven by the 30-plus editorial and design awards it has won nationally and internationally in the past four years. “As our readers keep pointing out, TravelAge West has very high-caliber destination articles and images. We realized that we needed to build a site that really highlighted that coverage,” said Editor-in-Chief Ken Shapiro. “The new destination pages have also been upgraded significantly. These expanded pages now allow us to feature any destination in the world. By adding videos, photo tours and special Hot Pack offers, we believe we are giving agents everything they need.”
TravelAge West is the leading trade magazine for travel agents and the travel industry in 14 Western states. Serving its 26,000 readers for nearly 40 years, the biweekly magazine is a main source of news and product information for the region’s agents and travel executives.TravelAge West is a part of Northstar Travel Media, a worldwide provider of information, news and data for the travel and hospitality industry. In addition to TravelAge West, Northstar’s portfolio of directories, periodicals and destination information services includes Travel Weekly, Travel Weekly’s Hotel and Travel Index Worldwide, BTP24, M&C’s Official Meeting Facilities Guide, Intelliguide Corporate, STAR Service Online, Weissmann Reports, Meetings and Conventions, and T&E. Northstar Travel Media is based in Secaucus, N.J.